Through my research, I seek to understand the emergence of novel cultural norms and their role in regulating human behavior. For instance, I am fascinated by how shared experiences with our social groups influence what we remember, the goals we pursue, and the things we value. I investigate both the nature of shared experiences -- what makes an experience shared -- as well as how shared experiences can lead to the emergence of novel cultural norms.
In another line of research, I compare the power of cultural norms and personal values as drivers of human behavior. I am interested in understanding the psychological and contextual conditions that render cultural norms or personal values more powerful.
Finally, I am intrigued by the psychological consequences of cultural norm conflict -- that is, how people negotiate their way out of normative conflict, and what the consequences of such conflict are for one's personal identity.
- Culture and Ethnicity
- Group Processes
- Intergroup Relations
- Interpersonal Processes
- Persuasion, Social Influence
- Chiu, C-y., Gelfand, M. J., T. Yamagishi, Shteynberg, G., & Wan, C. (2010). Intersubjective culture: The role of intersubjective perceptions in cross-cultural research. Perspectives on Psychological Science, 5, 482-493.
- Cojuharenco, I., Shteynberg, G., Gelfand, M., & Schminke, M. (2012). Self-construal and unethical behavior. Journal of Business Ethics. DOI: 10.1007/s10551-011-1139-8.
- Gelfand, M. J., Lun, J., Lyons, S., & Shteynberg, G. (2011). Descriptive norms as carriers of culture in negotiation. Journal of International Negotiation, 16, 361-381.
- Gelfand, M. J., Shteynberg, G., Lee, T., Lun, J., Lyons, S., Bell, C., et al. (2012). The cultural transmission of intergroup conflict. Philosophical Transactions of the Royal Society, Theme Issue on Biology of Cultural Conflict, 367, 692-703.
- Mayer, D. M., Greenbaum, R., Kuenzi, M., & Shteynberg, G. (2009). When does procedural justice matter? A test of the identity violation effect. Journal of Applied Psychology, 94, 142-161.
- Shteynberg, G. (2014). A social host in the machine? The case of group attention. Journal of Applied Research in Memory and Cognition.
- Shteynberg, G. (2012). Intersubjectivity, agency and idiosyncratic identity. Journal of the Anthropological Society of Oxford, 4, 1-21.
- Shteynberg, G. (2010). A silent emergence of culture: The social tuning effect. Journal of Personality and Social Psychology, 99, 683-689.
- Shteynberg, G., & Apfelbaum, E. (2013). The power of shared experience: Simultaneous observation with similar others Facilitates Social Learning. Social Psychological and Personality Science, 4, 738-744.
- Shteynberg, G., & Galinsky, A. D. (2011). Implicit coordination: Sharing goals with similar others intensifies goal pursuit. Journal of Experimental Social Psychology, 47, 1291-1294.
- Shteynberg, G., Gelfand, M. J., & Kim, K. (2009). Peering into the ‘Magnum Mysterium’ of culture: The explanatory power of descriptive norms. Journal of Cross-Cultural Psychology, 40, 46-69.
- Shteynberg, G., Hirsh, J. B., Apfelbaum, E. P., Larsen, J. T., Galinsky, A. D., & Roese, N. J. (2014). Feeling more together: Group attention intensifies emotion. Emotion.
- Shteynberg, G., Hirsh, J. B., Galinsky, A. D., & Knight, A. P. (2014). Shared attention increases mood infusion. Journal of Experimental Psychology: General, 143, 123-130.
- Shteynberg, G., Leslie, M. L., Knight, P. K., & Mayer, D. M. (2011). But affirmative action hurts us! Race-related beliefs shape perceptions of white disadvantage and policy unfairness. Organizational Behavior and Human Decision Processes, 115, 1-12.
- Gelfand, M. J., Leslie, L. M. & Shteynberg, G. (2006). Cross-cultural theory/methods. In S. Rogelberg (Ed.), The encyclopedia of industrial and organizational psychology. (Vol. 1, pp. 136-142). MA: Sage References.
- Hanges, P. J., Dorfman, P. W., Shteynberg, G. & Bates, A. (2006). Culture and leadership: A connectionist information processing model. In W. H. Mobley & E. Weldon (Eds). Advances in Global Leadership (Vol 4, pp. 7-37). NY: JAI Press.
- Hanges, P. J. & Shteynberg, G. (2004). Methodological challenges and solutions for leadership researchers. German Journal of Human Resource Research, 18, 346-358.
- Knight, A. P., Shteynberg, G., & Hanges, P. J. (2004). The path-goal theory of leadership. In J. M. Burns, R. Goethals, & G. Sorenson (Eds.), Encyclopedia of Leadership (Vol. 3, pp. 1164-1169). MA: Sage.
- Kruglanski, A. W., & Shteynberg, G. (2012). Cognitive consistency as a means to an end: How subjective logic affords knowledge. In B. Gawronski & F. Strack (Eds.), Cognitive consistency: A Fundamental Principle in Social Cognition. (pp. 245-264). Guilford Press.
- Lee, T., Gelfand, M .J., & Shteynberg, G. (2013). Culture and the contagion of conflict. In M. Brewer & M. Yuki (Eds.) Culture and intergroup relations. New York: Oxford University Press.
- Social Psychology
Department of Psychology
Austin Peay Building
University of Tennessee
Knoxville, Tennessee 37996
- Home: (202) 286-6644